Create a template for construction companies The website should have the following features/sections Company Information Because your website needs to contain all of the information your customers are looking for, ensure that you include your company’s information. Include a comprehensive list of services you provide. Other information to include is your company values and a description of how you started and your future goals. Don’t forget to list your office hours, location, and phone number, preferably at the bottom or top of every page. Persistent contact information is actually a crucial tool in ensuring that your clients and potential clients can contact you when they need with as little friction as possible. Previous Project Showcase Your site should feature case studies for every project you have completed. Create a dedicated project gallery that showcases images of your work alongside the scope and timeline of your projects. The project gallery gives new customers a real-world example of the quality of your work and shows off your prowess in the industry. Include your best examples in your gallery subpage and reserve images of smaller projects for your social media profiles. Testimonials Current and former customer testimonials are a crucial part of your website. Your testimonials from happy clients allow potential clients to see what others think of your business and its services. Reviews have become a core element of how people choose businesses they are willing to invest their funds in – in fact, nine out of ten consumers read online reviews before buying a product or service. Team Members Including a subpage with profiles of your team members, employees, or partners helps potential clients feel like they can get to know your company. Cultivating relationships with your customers helps you close sales faster and gain referrals. Contact Form Don’t forget to have a contact form on your website for potential clients to get in touch with you. Place visible links to your contact form on each subpage of your website. Many companies place it into a floating banner or at the top of the page. Contact forms should also be linked in your call to action.
